On July 15th, 2023, Toshiba will unveil its newest television, the M650, during the Amazon Prime Day sale. Combined with REGZA Engine ZR, the Toshiba M650 uses Mini LED technology with Quantum Dot Color and Full Array Local Dimming Pro to provide real-time AI scenario-specific optimization. It creates an immersive viewing experience with tailor-made picture quality.

M650 provides brighter brights and deeper blacks with amazing contrast by integrating Dolby Vision IQ and HDR10+ Adaptive HDR technology. Dolby Atmos audio, coupled with a dedicated subwoofer, produces deeper dimensions of sound. With stunning visuals and immersive audio, the M650 becomes a true entertainment powerhouse.


Designed in Japan, Toshiba M650 features anodized metal for a stunning appearance and durable construction. Elegant, sleek, and minimalist in design, it captures the eye with meticulous attention to detail. Its ultra-thin bezel seamlessly integrates into the display, providing an immersive viewing experience. In addition to its slim, bezel-less design, the TV has a pure metal stand that exudes sophistication. Toshiba’s M650 also holds the ROHS certification, demonstrating its commitment to environmental sustainability and the development of environmentally friendly products.


With Toshiba’s new 4K Mini LED technology and Full Array Local Dimming Pro, you will enjoy an enhanced viewing experience. This model offers a number of impressive features such as Dolby Vision IQ, HDR10+ Adaptive, Dolby Atmos, REGZA Sound, Dialogue Enhancer, 360 Sound Upscaling, among others. A number of AI features are powered by the REGZA Engine ZR, such as the super contrast booster, color remaster pro, and picture optimizer technology, to name just a few. Based on recognized scenarios, this technology enhances the viewing experience by intelligently tailoring the picture quality.

In combination with ALLM and VRR, the Ultravision 120 technology ensures smooth motion and enhanced clarity during gaming. In addition, the M650 incorporates I-Care Blue technology in order to reduce eye strain during extended viewing sessions.


With its ultra-low latency, stunning visuals, and improved refresh rate, the Ultravision 120 by Toshiba TV enhances gaming experiences. In the Game Mode, users are immersed in the action, eliminating stuttering, tearing, and smearing for seamless gameplay. No matter if you are battling foes or exploring virtual worlds, the Toshiba TV delivers the ultimate gaming experience.

Featuring powerful bass and crystal-clear vocals, REGZA Power Audio Pro provides captivating audio. Each scene is brought to life by a meticulously tuned audio system, immersing users in a rich soundscape. The REGZA Bass Woofer fills the room with deep, resonant bass. Using carefully calibrated amplifiers and clear direct speakers, vocals are rendered with impeccable clarity. It is easy for users to lose themselves in the excellence of the audio produced by REGZA ZR Audio.

The AI Sports Mode is designed to optimize settings for a more immersive sports viewing experience and to capture every detail of the game with accuracy.

A number of connectivity options are available with the Toshiba M650, including HDMI, Bluetooth Audio, dual-band Wi-Fi (2.4G+5G), and USB ports. In addition, Apple AirPlay allows users to stream movies, music, games, and photos directly from their iPhone, iPad, or Mac. By using voice assistants such as Alexa, VIDAA Voice, and Google Assistant, users can easily control their TVs and access a variety of content with simple voice commands.


Toshiba introduces an inaugural launch offer, offering a comprehensive four-year warranty. There is a special price on the M650, 55 inches for Rs. 54,999/- and 65 inches for Rs. 74,999/-. You can take advantage of this offer by placing an order on Amazon between July 15th and 21st.