A step forward in its commitment to excellence, Urban introduces its new luxury smartwatch, the URBAN Fusion. It features a 1.46″ Bezel-less Ultra HD Super AMOLED Display with a 60Hz Refresh Rate and the Industry’s first Quad Sensors for Health Monitoring in its premium Luxury Series lineup.


URBAN Fusion Smartwatch exhibits a classic premium global design language with an elegant round dial, a shatterproof alloy case, and a premium silicone strap. With this combination, the watch seamlessly blends into a wide range of styles and occasions.


The URBAN Fusion Smartwatch features a 1.46″ Ultra HD Super AMOLED display. This display keeps you connected to your information at all times with its Always-on feature. With its impressive 1000 Nits Brightness and an industry-leading 60Hz Refresh Rate, it promises vivid visuals in any location, indoor or outdoor.

URBAN Fusion incorporates Industry-first Quad Sensors that provide precise Heart Rate, Blood Pressure, SpO2, and Sleep Pattern readings. By proactively managing their well-being, this feature aligns perfectly with modern tech requirements for health-conscious consumers.

URBAN Fusion provides seamless connectivity, facilitating straightforward communication. The Bluetooth calling feature allows users to receive and make calls directly from their smartwatch. Despite noisy surroundings, conversations remain clear thanks to the noise-isolating microphone. Moreover, the Address Book & Dialer Pad simplifies communication by providing access to contacts and enabling direct calls while on the go.

It offers a wide range of options to reflect the user’s style and preferences. With more than 100 customizable watch faces, including pre-installed and customizable options, people are able to add a personal touch to their timepieces. With tools like Calculators, Alarms, and Notifications, you can stay on top of your game.

For fitness enthusiasts, the watch offers over 100 Sports modes, delivering precise metrics like Calories Burnt and Accurate Step Pedometer. A balanced lifestyle can be promoted with this comprehensive range of wellness products.


URBAN Fusion is available on the official company website, leading e-commerce platforms, and all leading retail outlets with a starting price of INR 3,999. Flame Orange and Corporate Black are the two colors available.